2-1-1: is an easy to remember telephone number that, where available, connects people with important community services and volunteer opportunities. The implementation of 2-1-1 is being spearheaded by United Ways and comprehensive and specialized information and referral agencies in states and local communities. United Way of America (UWA) and the Alliance for Information and Referral Systems (AIRS) strongly support federal funding so that every American has access to this essential service. Every hour of every day, someone in the United States needs essential services - from finding an after-school program to securing adequate care for a child or an aging parent. Faced with a dramatic increase in the number of agencies and help-lines, people often don't know where to turn. In many cases, people end up going without these necessary services because they do not know where to start. 2-1-1 helps people find and give help.

Born Learning: Parents and caregivers of young children understand that the early years are important, yet many aren’t sure how to encourage early learning, or feel they don’t have time to do what it takes to help their child succeed in school. Many communities are concerned about children coming to school unprepared, but aren’t coming together to give parents more choices and children more opportunities. In response, United Way of America and United Way Success By 6 are partnering with the Ad Council, Civitas and Families and Work Institute to create Born Learning, an innovative public engagement campaign that helps parents, caregivers and communities create quality early learning opportunities for young children.

The United Way of America: United Way is a national network of more than 1,300 locally governed organizations that work to create lasting positive changes in communities and people’s lives. Building on more than a century of service as the nation’s preeminent community-based fundraiser, United Way engages the community to identify the underlying causes of the most significant local issues, develops strategies and pulls together financial and human resources to address them, and measures the results. United Way of America is the national organization dedicated to leading the United Way movement. While local United Ways tackle issues based on local needs, common focus areas include helping children and youth succeed, improving access to health care, promoting self-sufficiency, and strengthening families.

The United Way Store: United Way Store (UWS) is a wholly owned subsidiary of United Way of America and is the official source for United Way products. We have been providing United Way campaign materials for more than 25 years and annually produce the official United Way Campaign Catalog. UWS is also one of the nation's leading national ad-specialty firms and is a member of the Advertising Specialty Institute (ASI), Awards and Recognition Association (ARA) and Direct Marketing Association (DMA). In addition to our catalogs of in-stock inventory, we can create imaginative, affordable, and customized promotional items to meet all of your specific needs.